MCR
MCR

Independent Digital Craftsman

← Back to Projects
06

Aqari Marketing

A high-conversion, bilingual marketing website for a Middle Eastern real estate CRM.

Year

2024

Role

Frontend Developer & UI Engineer

Category

Websites

Tech Stack

Next.jsTailwind CSS +2
Next.js Next.js Tailwind CSS Tailwind CSS Framer Motion Framer Motion TypeScript TypeScript
Aqari Marketing Hero

Project Overview

Before launching their complex CRM, Aqari needed a public-facing marketing website that could instantly communicate their core value proposition: Speed-to-lead automation. The goal was to create a landing page that feels trustworthy, modern, and perfectly localized for the UAE market.

The Challenge

Designing for the GCC region requires more than just translating text; it requires careful consideration of RTL (Right-to-Left) layouts, local currency formatting, and cultural aesthetics. The challenge was to build a blazing-fast, bilingual marketing site that converts visitors into leads.

The Approach

I developed a clean, minimalist editorial layout using Next.js for superior SEO and page speed. I integrated smooth scroll animations and clear call-to-actions, ensuring the brand colors (deep teal and crisp white) evoked the necessary trust required for B2B financial and real estate software.

Key Features

  • ✦ Bilingual Support (English & Arabic)
  • ✦ Conversion-Optimized Layout
  • ✦ Dynamic Pricing Tables
  • ✦ Ultra-fast Next.js Server Rendering

Action Links